Ecommerce Platform SCAYLE, Elevate Manchester United’s Digital Game

Manchester United has taken a stride in its digital transformation by launching a new e-commerce platform powered by SCAYLE, a leading provider of digital commerce solutions. The platform aims to enhance the shopping experience for Manchester United’s massive global fan base, offering a more personalised and efficient way to purchase official merchandise.

Key features of the new platform include multilingual and multicurrency support, ensuring a seamless shopping experience for fans worldwide. Personalised features such as “make your shirt” and “shop by player” allow fans to customize their purchases, creating a unique and tailored experience. The platform also boasts super-fast load times and a mobile-first design, catering to the growing trend of mobile shopping.

The partnership between Manchester United and SCAYLE is a strategic move to strengthen the club’s digital presence and meet the evolving needs of its fans. The new e-commerce platform is expected to drive revenue growth and enhance customer satisfaction.

James Holroyd, Manchester United’s Chief Commercial Development Officer, expressed his enthusiasm for the launch, stating, “Our new e-commerce platform is a game-changer in terms of the quality and reliability of service we can offer fans.” He emphasised the importance of this milestone in the club’s digital transformation, positioning Manchester United at the forefront of the industry.

Tobias Ring, Managing Director Commercials at SCAYLE, highlighted the company’s commitment to providing cutting-edge technology to Manchester United. He stated, “The unmatched flexibility of our technology means that the platform will stay ahead of the e-commerce curve and keep pace with the evolving needs of fans and the club.”

The successful launch of the new e-commerce platform marks a significant step forward for Manchester United in its digital strategy. The partnership with SCAYLE is expected to drive innovation and enhance the club’s connection with its global fan base. As the club continues to embrace digital transformation, the new platform will play a crucial role in providing a seamless and engaging experience for fans worldwide.

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Post-Brexit: data protection
Card processor sends sensitive data to wrong address
24 August 2022

Worldline SA subsidiary Payone GmbH has been accused of breaching data protection rules after it sent sensitive employee payroll information to the wrong address by accident. The Worldline Group holdS a 60% stake in the Frankfurt based company who have a small UK market presence.

In June 2021, one of Payone GmbH’s ex UK employees (the data subject) received a “potential data breach notification” from the firm advising him that his salary, National Insurance data, nationality (Special Category Data) was amongst various bits of information sent to an incorrect home address.

This included personal information such as the former employees name, age and address.  It also included details such as the date of birth and the amount of annual work bonus he received in his bank account amongst other identifiable data.

Payone GmbH confirmed that this document was sent out in error following an employee making a mistake when re-entering data processed by their third-party payroll provider.  The error arose when the employee was fulfilling an Article 15 GDPR request. The error was spotted by the data subject when he noticed in an email version of the document that the postal address was incorrect. An attempt to notify Payone GmbH of the error went in vain as the document was already irretrievably despatched.

The data subject was alarmed with the incident which exposed him to the possibility of fraudulent activity, amidst reasonable fears his data could end up on the dark web and used by criminals.  Habitually resident in the UK he complained to the Information Commissioner’s Office (ICO) in June 2021. He similarly raised the concern in Germany via The Hessian Commissioner for Data Protection and Freedom of Information (HBDI).

The ICO reprimanded Payone GmbH for the error in their final decision letter.
Similarly, the HBDI cited a violation of Article 5(f) of the General Data Protection Regulation (GDPR) relating to integrity and confidentiality.

The ICO stated in their July 2021 findings that Payone GmbH, “should take steps to ensure that all personal data records are accurate and up to date. Holding inaccurate information, such as addresses, does increase the risk of personal data breaches and poses risks to the security of information”.

The HBDI confirmed in their October 2021 findings that Payone GmbH had taken remedial action. They concluded that a monetary fine would not be imposed on Payone GmbH as they had taken technical and organisational steps in response to the data breach. Data subjects could now request their data in an autonomous portal.

The GDPR, which came into effect in 2018, gave the Information Commissioner’s Office greater powers to tackle data breaches. The new ‘UK GDPR’ charts its own course after Brexit whilst seeking to maintain EU GDPR adequacy.  In extreme scenarios, organisations face penalties of up to £20m or 4 per cent of their global worldwide turnover, whichever is more.

In the years prior to GDPR, the ICO fines were capped at £500,000.

The data subject said: “I am just glad I spotted it; they were going to resend the document again to another wrong address. Prior to Brexit the process would have been commenced via the ICO who in turn would liaise with the HBDI on the data subjects’ behalf; but I found myself communicating with both authorities separately which was an additional step but in the end was surprisingly
effective. Unfortunately, Payone GmbH again sent my incorrect address to the
Workers Pension Trust in January 2022, and documents yet again went to the wrong address. In my opinion they have not learned from the first time and my complaint is sitting with the ICO yet again”.

The former employee is pursuing a remedy under Article 82 UK GDPR via
the Court’s of England & Wales.

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