In a landmark partnership, Elavon, a global acquirer and payments leader, has joined forces with Copenhagen-based Softpay to introduce a revolutionary SoftPOS payment solution. This collaboration aims to empower merchants across Europe by enabling them to accept card payments using just their smartphones, eliminating the need for additional hardware.
The innovative SoftPOS technology transforms any Android mobile device into a fully functional card-present payments terminal with the simple download of an application. This game-changing solution opens up new possibilities for small and emerging businesses, allowing them to start accepting payments instantly and freeing up valuable time to focus on other aspects of business operations.
Hemlata Narasimhan, President in Europe at Elavon, emphasizes the importance of providing small business owners with efficient payment solutions to support their growth. She states, “Enabling small business owners to take fast, simple payments to meet the needs of their customers is critical to their business growth. Our SoftPOS solution with Softpay does just that.”
The partnership between Elavon and Softpay was born out of a growing demand for innovative payment solutions in the European market. Elavon’s global acquiring capabilities, coupled with Softpay’s cutting-edge technology, position the partnership as a leader in the industry. With offices in major European regions and multi-language customer support, Elavon offers unparalleled scalability and support to its technology partners and resellers.
Martin Lansinger, Head of Sales, Nordics for Elavon, underscores the importance of partnerships in delivering tailored solutions to meet customer needs. He remarks, “Partnerships are fundamental to providing our technology partners and resellers with the solutions they need to meet the needs of their customers. We’re pleased to work with Softpay on this solution, which will give small businesses across Europe the necessary tools to grow.”
Softpay co-founder Ivan Sandqvist expresses pride in partnering with Elavon to deliver the Softpay SoftPOS solution to merchants across Europe. He highlights the simplicity and affordability of the solution, stating, “Our Softpay app with Elavon’s merchant services enables these partners to deliver a revolutionary payment solution, completely off the shelf without the need for expensive traditional payment terminals to their merchants.”
The SoftPOS solution is fully PCI-compliant, providing businesses with peace of mind regarding security and regulatory compliance. Moreover, it allows businesses to prepare for the transition to cashless payments, anticipating pending regulations in certain European markets.
About Elavon: Elavon is a leading global payments company with operations in 10 countries and over 4,300 employees. A subsidiary of U.S. Bancorp (NYSE: USB), Elavon provides businesses with the technology needed to accept payments securely and efficiently across various channels.
About Softpay: Softpay, based in Copenhagen, is a pioneering technology company specializing in innovative payment solutions. With a focus on simplicity and accessibility, Softpay’s ‘Tap on Phone’ solution has garnered widespread acclaim and adoption across Europe.
In conclusion, the partnership between Elavon and Softpay represents a significant milestone in the evolution of payment technology in Europe. By leveraging cutting-edge solutions and strategic collaborations, merchants can now embrace the future of payments with confidence and ease.
